Rich media assets transformed into new opportunities

Betaface offers facial recognition-based media indexing platform for navigating, searching and monetizing multimedia content.

On a daily basis appear online tremendous amounts of distributed and unsorted visual data. Our goal is to offer new navigation and monetization possibilities for future and existing content, as well as to eliminate inefficiencies of finding an unknown person or occurrence of a known person in media, simplify and increase searching speed, and to allow pre-processing of vast media storages by automatic processes.

Our solution:
  • Automated video and images indexing;
  • Extraction of person appearances and additional biometric measurements;
  • Speech and text recognition;
  • Search services for indexed content;
  • Presentation of extracted persons and metadata in aggregated form;
  • New possibilities to manage and navigate through new content and archives;
  • Open Web API (coming soon) for building Betaface powered applications;
  • Flexible licensing options - per indexed image/hour or revenue-share basis;
  • Possibility to license binary SDK for time limited projects like promotional campaigns or server based products;
Extra features

Betaface has developed additional functionality, such as hair color and hairstyle detection; presence of glasses detection; facial hair detection; scene change detection; which can greatly improve search accuracy and monetization oportunities - greater advertising targeting precision.

Unique benefits

Visual search based on face recognition, pattern, text and speech recognition is a new level of information analysis. There are number of ways to benefit from our technology:

  • drives traffic and enhances users’ engagement;
  • further monetization options for your new and existing content i.e. offering of search results as a widget to merge with 3rd party services and destination websites (news, blogs, search sites);
  • grants content producers as well as website users possibility to manage and navigate the media content and archives from people’s appearance point of view;
  • increased accuracy, speed and scale of search results;
  • creates new search traffic and advertising inventory;
  • make all of your media searchable either internally or by consumers (website users);
This information gives tremendous base for further exploitation of new revenue streams. Users’ interest and engagement are improved and time spent on a website is increased.